🍣🥢 Rolls and sushi are hitting record prices in Russia. Budget “sushi-to-go” spots and cafés without a clear niche are shutting down, while premium establishments continue to strengthen their position.
Prices for popular items are rising: “Philadelphia” rolls now cost ₽800–1500, “California” rolls ₽550–850, nigiri ₽350–650, sashimi ₽900–1800, and set menus ₽1600–6000, depending on the restaurant’s level. 📊
Experts forecast market consolidation, further price increases, and the normalization of the psychological benchmark of a “₽1000 roll.” The main factors behind the surge include inflation, logistics issues, higher ingredient costs, a labor shortage in the food service industry, and rising staff wages. 💰
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